Last updated: April 2026 — James Calloway, Lockwood Fishery
At Lockwood Fishery, we believe in being upfront and transparent with our readers. As an independent review website, we strive to provide honest, unbiased, and comprehensive assessments of the best betting sites in the UK. However, it's important for you to understand that we may earn commissions from some of the operators we recommend through our affiliate links.
Affiliate links are special tracking links that allow us to earn a commission when our readers click on them and sign up with the featured operator. This commission comes directly from the operator's marketing budget and does not affect the price you pay or the quality of the service you receive.
When evaluating and reviewing betting sites, our team, led by James Calloway, an experienced iGaming expert, employs a rigorous, multi-step process. We thoroughly test each platform, assess its features, odds, bonuses, customer support, and overall user experience. Our goal is to provide you with the most accurate and helpful information to make informed decisions about where to place your bets.
Despite our affiliate relationships, our reviews and recommendations remain independent and unbiased. We never prioritize or recommend operators based solely on the potential commission. Instead, we focus on providing you with the best possible options that align with your preferences and needs.
James Calloway, the founder and lead reviewer at Lockwood Fishery, has a deep understanding of the UK gambling market, having worked in the industry for over a decade. His expertise, combined with a commitment to objective and thorough analysis, ensures that our readers can trust the information we provide.
Whenever we feature an affiliate link on our website, we will clearly disclose it to you. This means that you'll see a notice or disclaimer indicating that the link is affiliated and that we may earn a commission if you decide to use it.
At Lockwood Fishery, we value your trust above all else. We are dedicated to providing you with the most reliable and trustworthy information to help you make the best decisions when it comes to your betting activities. If you have any questions or concerns about our affiliate relationships or review process, please don't hesitate to reach out to us.